VIDEO AND ILLUSTRATION
Working for global agency MediaZoo, we used morphing technology to create a strategic recruitment ad campaign that played on changing emotions and then used a modern illustration style for a supporting tactical campaign that traded on visual metaphors The strategic ads were so strong, that they were launched on huge screens in Times Square.
DOODLE DEVELOPED THE CONCEPTS THAT WERE SHOT BY RANKIN FOR THE MORPHING CAMPAIGN. WE THEN USED HIS PHOTOGRAPHY TO CREATE THE MORPHS.
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