HANS’ BAR & GRILL
Named for Sir Hans Sloane, we worked with the team at Iconic Luxury Hotels to launch this neighbourhood restaurant which helped define the special character of Chelsea’s Pavilion Road. A strong visual identity was backed up by an equally clear brand strategy.
THE LOCATION ON PAVILION ROAD IS A KEY PART OF THE RESTAURANT’S IDENTITY. WE CREATED A GEOMETRIC TYPE-ONLY MAP OF THE NEIGHBOURHOOD WHICH WE USED AS A PATTERN TO SUBTLY REINFORCE THIS.
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